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Principal Message

From Survival to Significance

What does it mean to be successful? Is financial success the pinnacle of success? Does being successful mean the same as living a life of significance? These are a few of the questions that we will discuss in the first chapter.

Financial success can motivate like nothing else. It drives us to work harder and reschedule our lives for a few more hours and a few more dollars in our bank accounts.

But I don’t want to just talk about being successful. I want to show you a path to significance and personal fulfillment.

Being significant means living an unselfish life that puts others ahead of yourself. Your resulting legacy will be defined by the number of lives you impact, instead of the size of your monthly commission check.

Building your business will not just be a financial journey but a personal one. You will build something that lasts beyond your lifetime.

Let’s get started.

Chapter 02

Network Marketing Industry

Network Marketing has been stable and prosperous for over 70 years. As of 2019, there were 119 million distributors, and it paid out more than $200 million in commissions and bonuses — each day of the year.

More importantly, it carves a path toward significance.

But it’s not easy. Many people have tried and failed in Network Marketing.

And that’s ok. Not everyone has a great experience right off the bat. Success in Network Marketing comes from dusting yourself off and learning from your mistakes.

In this chapter, you’ll learn to ask the right questions to get the answers you need. You’ll learn how to evaluate an opportunity and make smart business decisions. I’ll pass on five decades of knowledge, so you don’t waste time with years of trial and error.

It’s time for you to become a student of the industry.

Chapter 04

Skill Sets

Network Marketing is a business – not a hobby. You have to be a professional to succeed in this industry. To be a professional, you need the right attitude, develop good habits and sharpen your skills.

It starts with knowing WHY you decided to enter Network Marketing. From there, we’ll build your belief in the industry and critical skill sets.

People skills are at the heart of Network Marketing. You’ll learn how to become a master prospector, so you have a constant flow of people enrolling. You’ll also learn how to become a compelling storyteller and build a rapport with people.

That’s just the tip of the iceberg. There’s a lot more I want to share with you from my five decades of experience in Network Marketing.

Chapter 06

Inner Game

Success in Network Marketing takes leadership and mastery of the Inner Game. Our attitudes and beliefs shape our actions. It’s our actions that produce results.

Therefore, to produce results, we must first learn to examine our attitudes and beliefs.

This chapter teaches you to pay attention to your self-talk – the voice inside our heads that help us through life experiences. I’ll show you Mind Management strategies to help you become the best version of yourself.

You’ll learn to strengthen and maintain a positive attitude through the ups and downs.

Repetitive, emotional self-suggestion will program you to overcome rejection and refuse to be discouraged.

Once we finish discussing your inner feelings, I’ll show you how to be a leader who knows the way, goes the way and shows the way.

What are you waiting for? Let’s get going.

Chapter 09

The Butterfly Effect

Changing the world starts with the belief that you can change the world. Throughout my career in Network Marketing, I’ve learned to focus on what I can control—having a positive attitude, an unstoppable drive, and a willingness to hustle brought me success. But it’s my commitment to others that have empowered them to become their very best.

Each testimony in this chapter comes from individuals who have been affected by my life’s work, my words and my leadership. Their comments say more about the writer than myself, but they confirm, to me, they will continue to empower others in the years to come.

These are just a few of hundreds whom I had the privilege of helping give flight to their dreams through Network Marketing. Several have taken that which they learned and applied it outside Network Marketing into other entrepreneurial ventures with great success. 

They embody the principles that I am most passionate about. And I couldn’t be prouder.

Chapter 14

Action Plan

I’ve witnessed a game-changing phenomenon time and again over the years. I’ve seen others profit from it, and I’ve seen people fail. I’ve experienced it myself: What you do in your first 90 days determines 90% of your future residual income.

Urgency, immediacy, and knowing what to do in those first 90 days can be the difference between long-term success and failure.

This chapter focuses on the tasks that you need to accomplish at the start. We’ll also discuss the distractions that fool you into thinking you’re moving forward when you’re actually stuck in the mud spinning your wheels.

I’ll also tell you about how you can establish yourself as a leader and how to embrace, not fear big audacious goals.

There’s no time like the present in Network Marketing. You have to go after it today.

praise for the book


Priceless life-changing content


This book will forever change your view on Network Marketing as a profession, provide actionable steps to build a productive organization and set you on a path of personal growth for success and ultimately significance.

It is the ultimate underground playbook for Network Marketing never before available.

Quantity pricing available


From Survival to Significance

Success in Network Marketing is not found in a special skill. It’s determined by the passionate commitment to personal growth and valuing others.

Harvey Conner’s rise to success began in 1967. You can see his stellar track record of exemplary leadership in Network Marketing on every step of his journey from a hardworking Canadian farm boy to a successful distributor to VP of sales to founder and president of his own company and mentor to many.

Today, he leads a successful distributor organization using the knowledge and experience he’s accumulated throughout his career in Network Marketing.

He’s thrived through the evolution of multi-level marketing because, despite the ever-changing technologies and social media, nothing has changed in the “people business.”

This book shares Harvey’s valuable insights into the “people business” and the vital skills for success. He’ll show you how to evaluate an opportunity, the ways to avoid pitfalls that can sabotage success, and you’ll learn that to realize a freedom lifestyle in Network Marketing; it takes leadership and personal mastery of the Inner Game.

Throughout the lessons and insights, one thing rings true: legacy is defined by the number of lives impacted, not the size of monthly commission checks.


In Outliers, author Malcolm Gladwell states that anyone who has 10,000 hours invested in their profession is considered a Master.  Harvey Conner has accumulated more than 90,000 hours in Network Marketing, having served in literally every capacity of the business model over more than 50 years — Million Dollar Earner, Corporate Trainer, Consultant, Vice President, President, CEO,  Co-Founder and owner of Network Marketing companies in several countries.

Starting with no formal education beyond high school, but with persistence and determination, Harvey initiated and continued a process of unending self-education on the skills and discipline of leadership, entrepreneurship and harnessing human potential. His passion for empowering others through success education and highly duplicable business building methods contributed to the rapid success of his personal organizations and became the underlying driving force behind the solid growth of those companies in which he was engaged over the years.

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